The Rise of Multichannel Marketing & Digital in Distributed Organizations

To get your brand message in front of the right audience, you must use multiple marketing channels. No matter the channel, what matters most is content. How well a brand uses various channels to push that content, however, is a prerequisite for a successful...

5 Incredibly Bewitching Ways to Name Marketing Content

If you’re a witch, you know your broom from the front of its wooden knob to its last brushing fiber. But you’re not a witch. However, just as a witch may know every aspect of her broom, as a champion of your brand, you know every attribute of your product. The...

Create Your Own Email Drip Campaign [Customizable Template]

Have you ever filled out a form at the mall in hopes of winning a shiny new sports car or signed up online to win an all-inclusive trip? I have. And let me tell you, I am not driving the car that was prominently displayed by the food court nor have I ever traveled to...

Getting The Most Out of Local Events With Content Marketing

Tradeshow and summer event season is upon us. It’s time to dust off that tablecloth, print new business cards, and start monitoring the event’s hashtags. Industry-related events are invaluable when it comes to making connections, finding new customers and being viewed...