by Distribion Archive | Apr 18, 2011 | Best Practices, Blog, Blog Archive, Industry News
Recently, there has been a lot of talk about two topics: The increasing complexity of sales organizations. How sales costs are outpacing revenue growth. In highly regulated industries like insurance, health care, pharmaceutical, and financial services, where...
by Distribion Archive | Apr 15, 2011 | Best Practices, Blog, Blog Archive, Industry News
Research giant IDC says that 80% of the content that marketing generates isn’t used by the sales team – and the percentage is even higher in complex distributed marketing and multi-channel environments. In addition, customers tell researchers at Forrester that...
by Distribion Archive | Apr 14, 2011 | Best Practices, Blog, Blog Archive, Industry News
The 2011 Life Insurance Conference sponsored by LIMRA , LOMA, SOA, and ACLI was one of the most positive events we’ve been to in a long time. One of the best things about the conference was the way industry leaders talked about where the industry will be in 10 years. ...
by Distribion Archive | Apr 8, 2011 | Best Practices, Blog, Blog Archive
Who needs a social media policy? The answer depends on who you ask. Some people will say that a small business doesn’t need one. Others will say that in a regulated environment like banking, insurance, or healthcare a social media policy is essential for any...
by Distribion Archive | Apr 6, 2011 | Blog, Blog Archive
There are plenty of blogs out there, and many of them have great content. So how do you decide which ones are worth subscribing to via RSS or even reading regularly? It all boils down to relevance. For us, there are about 50 blogs we follow, but there are 10 of them...
