by Distribion Archive | Jun 22, 2011 | Best Practices, Blog, Blog Archive, Multi-Channel Marketing
http://flic.kr/p/86P7YwForty years ago, engineer Ray Tomlinson sent the first electronic mail message. No one remembers now what the message said, only that it was short and difficult to compose. But whatever it said, it changed the communications picture forever....
by Distribion Archive | May 13, 2011 | Blog, Blog Archive
Licensed from Cartoonstock.com. It’s Friday the 13th — so we thought a little humor was in order. This cartoon, like all good satire, has a kernel of truth we all need to remember: if we as marketing and sales professionals don’t know what’s...
by Distribion Archive | Apr 29, 2011 | Blog, Blog Archive
Sales enablement is the delivery of the right information to the right person in the right format to assist in moving sales opportunities forward. Sounds pretty simple, right? It isn’t. Assembling the right sales message is a complex process in a large distributed...
by Distribion Archive | Apr 20, 2011 | Best Practices, Blog, Blog Archive
Buyers searching for the best distributed marketing platform to solve the marketing automation problems that are unique to a multi-channel distributed marketing environment come at the problem from different starting points. So, while there is no “one size fits all”...
by Distribion Archive | Apr 11, 2011 | Blog, Blog Archive, Industry News
Industry analyst and pundit David Coursey calls this The Age of Google, and says that the Internet has transformed every market into a buyer’s market, with empowered consumers who can (and do) compare prices and offers from vendors around the globe, and then publish...