by Distribion Archive | Jan 25, 2012 | Blog, Blog Archive, Distributed Marketing
I was talking to a prospective customer the other day, and he wanted to know exactly what I meant when I said that my company delivers multi-channel distributed marketing automation solutions for companies like his in regulated industries. “Just what is distributed...
by Distribion Archive | Jun 24, 2011 | Best Practices, Blog, Blog Archive, Multi-Channel Marketing
Social Media Today just published a list of the 10 Most Common Oversights in Digital Marketing. It’s an interesting list of common mistakes marketers make in social media. One of the ten (#8) jumps out at anyone who’s ever managed a...
by Distribion Archive | Apr 15, 2011 | Best Practices, Blog, Blog Archive, Industry News
Research giant IDC says that 80% of the content that marketing generates isn’t used by the sales team – and the percentage is even higher in complex distributed marketing and multi-channel environments. In addition, customers tell researchers at Forrester that...
