by Distribion Archive | May 23, 2011 | Blog, Blog Archive, Industry News
“There’s a sign on the wall, but she wants to be sure ‘Cause you know sometimes words have two meanings…” –Copyright, 1970, Jimmy Page, Robert Plant, Stairway to Heaven When words have two meanings it can lead to a hit song — or a compliance nightmare....
by Distribion Archive | May 18, 2011 | Blog, Blog Archive
Anyone who works in insurance or financial services already knows that the rules and regulations seem to get more complex every year. So just what are the rules of the road for using the power of digital (web, email, mobile) and social media (Facebook, Twitter,...
by Distribion Archive | May 13, 2011 | Blog, Blog Archive
Licensed from Cartoonstock.com. It’s Friday the 13th — so we thought a little humor was in order. This cartoon, like all good satire, has a kernel of truth we all need to remember: if we as marketing and sales professionals don’t know what’s...
by Distribion Archive | Apr 15, 2011 | Best Practices, Blog, Blog Archive, Industry News
Research giant IDC says that 80% of the content that marketing generates isn’t used by the sales team – and the percentage is even higher in complex distributed marketing and multi-channel environments. In addition, customers tell researchers at Forrester that...
by Distribion Archive | Apr 14, 2011 | Best Practices, Blog, Blog Archive, Industry News
The 2011 Life Insurance Conference sponsored by LIMRA , LOMA, SOA, and ACLI was one of the most positive events we’ve been to in a long time. One of the best things about the conference was the way industry leaders talked about where the industry will be in 10 years. ...