by Distribion Archive | Dec 21, 2011 | Blog, Blog Archive, Industry News
Several year-end studies point out a gap in lead generation performance among social media sites plus significant changes ahead for social media advertisers and the websites that rely on social advertising revenue. According to a new study published in the Media...
by Distribion Archive | Dec 14, 2011 | Blog, Blog Archive, Multi-Channel Marketing
If there are any marketers out there who don’t have social media marketing on their 2012 marketing plan, they’re a definite minority. Nearly everyone agrees that it’s among the most cost-effective tools available to us. But there are five common social media mistakes...
by Distribion Archive | Nov 7, 2011 | Best Practices, Blog, Blog Archive, Multi-Channel Marketing
We often promote this blog through press releases and advance copy sent to other bloggers and journalists. Last week, Forbes.com columnist David Coursey surprised us by a draft blog post that quoted him and submitting it to Forbes.com as a guest post. “I had...
by Distribion Archive | Nov 2, 2011 | Blog, Blog Archive, Multi-Channel Marketing
Who owns your LinkedIn profile? (Hint: it might not be you.) That was the headline on a post on this blog back in June, 2011 — and the answer we arrived at with help from a number of legal and compliance experts was, “It depends.” That leads us to...
by Distribion Archive | Sep 28, 2011 | Blog, Blog Archive, Distributed Marketing
By Deb McAlister-Holland Once upon a time, there was a brave knight who rode into battle and (a) slew the dragon (b) rescued the princess and (c) earned fame and fortune, becoming a legend for his many deeds. At least that’s how the story goes. In real life,...
