by Distribion Archive | Feb 27, 2012 | Blog, Blog Archive, Industry News, Multi-Channel Marketing
In June, 2011, the search giant Google launched Google+. At the time, many people thought it was a challenge to Facebook’s domination of the social media space, and treated it as little more than one more social media channel among many. Just over six months later,...
by Distribion Archive | Feb 17, 2012 | Blog, Blog Archive, Multi-Channel Marketing
If you and I use Google to search for the same keyword, do you see what I see? Probably not. I’m in Dallas, Texas, so the first thing that Google does is to look at my IP address, which tells it where I am. If you’re anywhere else – even in a Dallas suburb – Google...
by Distribion Archive | Oct 17, 2011 | Blog, Blog Archive, Distributed Marketing, Multi-Channel Marketing
Multi-channel marketers have many channels to reach potential customers — but few have the budget to use all of them for every message. So what’s the single best source of qualified leads? According to a survey from Hearst Business Media...
