Multi-channel storytelling could be the factor that delivers a large marketing ROI and leave you with the next trending and talked about campaign.
Content Marketing.
How to Align Your Brand’s Content with Your Buyer Journey
Identify which content is more in line with your buyer in each phase of his or her buyer journey with this handy guide.
The Prescription for Successful Email Marketing
When brands craft targeted emails based on buyer profiles and list segmentation they are targeting their ideal customer.
How to Boost Social Media Traffic by Using Infographics
Boost social media traffic with infographics. Analytics have shown that publishers that feature infographics grow traffic 12% faster than those who don’t.
The Art of A/B Testing [Webinar]
Join our webinar that covers email testing essentials and important reporting metrics to maximize engagement and improve conversion rates.
Create. Capture. Convert. Email Training Courses: Chapters 5-6
Email design must capture the reader’s attention quickly and if your next email is not mobile friendly, you will lose readers. Chapters 5 and 6 are now available on the Create. Capture. Convert. video training series on email marketing.
Create. Capture. Convert. Email Training Courses: Chapters 3-4
Generate reader interest and increase open rates by using just the right subject lines at just the right time for your brand.
Create. Capture. Convert. Email Training Courses: Chapters 1-2
Whether you are new to email or want to expand your marketing expertise, watch the first two chapters and increase the deliverability of your next email campaign.
The Business of B2B Email
Discover how our email marketing specialists applied B2B email marketing best practices that more than doubled open and click-through rates.
5 Incredibly Bewitching Ways to Name Marketing Content
Naming your content correctly can address some of the questions your readers have, which in turn, will raise interest and increase clicks, reads and views.
Integrating Marketing Throughout the Buying Cycle [Webinar]
Integrating marketing throughout the buying cycle is an obstacle for marketers in every industry. Register today and join our webinar on May 25th.
Create Your Own Email Drip Campaign [Customizable Template]
Use lead scores and sales cycles to create an email drip campaign that can grow your audience and generate sales. Customize and print your own today.