The Key Email Marketing Metrics along the email journey from the time it arrives in an inbox to when the contact becomes a customer.
Email Marketing Goes Mobile
The growing move to mobile is essential to an email campaign, but to what extent could your audience’s demographics determine your mobile success?
The Best Time to Send Emails That Convert
We analyze the best time of day and day of the week to send marketing emails that generate the highest conversion rates.
48 A/B Testing Examples to Get the Juices Flowing
Here are 48 must-share A/B testing examples to get your creative juices flowing and help you test, refine and deliver a successful email marketing campaign.
Local Landing Pages: Your Map to Success
Having localized landing pages is essential to maximizing your conversions and capturing the attention of the buyer down the street.
5 Franchise Marketing Predictions for 2016
Top 5 franchise marketing predictions to address and adopt in 2016. If you’re not a franchise marketer, keep reading…there’s something in here for everyone!
10 Commandments of Social Media
We discovered 10 tried and tested elements to sharing content on social media (which we plan to use as well).
Happy Holidays
May your holidays and New Year be filled with joy. We hope that the holidays and the coming year will bring you happiness and success.
Targeted Email Marketing: A Success Story
Incorporating targeted email marketing techniques and adhering to these best practices, any brand can achieve a significant lift in email performance.
The Ambitious List of Marketing Resolutions
Just as you set personal goals for the New Year, so should you set marketing resolutions for your brand. Our list of resolutions for the ambitious marketer.
The Black Friday & Cyber Monday Marketing Guide
The guide to messaging techniques your brand should employ and the most effective digital channels to use for your Black Friday & Cyber Monday marketing.