by Distribion Archive | Mar 8, 2013 | Best Practices, Blog, Blog Archive, Distributed Marketing, Multi-Channel Marketing, Social Media Marketing
Earlier this week, the AARP announced a new effort in social media marketing, a YouTube series called “Movies For Grownups.” In the 50+ market, the AARP has significant brand awareness, which makes sense as the 50+ market is their specialty. If the AARP is...
by Distribion Archive | Mar 5, 2013 | Best Practices, Blog, Blog Archive, Distributed Marketing, Multi-Channel Marketing, Social Media, Social Media Marketing
Talking about crisis management is never a fun topic for most marketers to consider. It is something that can keep someone who works in marketing awake at night. Brand crises can take on many forms. They can be product related, a problem with a celebrity endorser,...
