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Newest Gleanster Research Highlights Value of Distributed Marketing Management Software

by Distribion Archive | May 10, 2013 | Blog, Blog Archive, Distributed Marketing, Distributed Marketing Software

Gleanster recently released research regarding the importance of multi-channel, distributed marketing software. The report contained many great statistics, and we’ve shared some of them on our various social media pages. These statistics speak volumes about the...

Which Product Features Matter Most? The Ones the End User Values Most

by Distribion Archive | May 1, 2013 | Blog, Blog Archive, Distributed Marketing, Distributed Marketing Software

Last week, Distribion was featured as a client case study in the Wrike blog. There are numerous parallels between Distribion and Wrike. Both Distribion and Wrike are Software as a Service (SaaS) brands in the B2B space. Wrike offers project management software, which...

SEC Approval Shows Pervasiveness of Social Media

by Distribion Archive | Apr 5, 2013 | Blog, Blog Archive, Distributed Marketing, Distributed Marketing Software, Industry News, Social Media, Social Media Marketing

Earlier this week, the Securities & Exchange Commission (SEC) released a report declaring that companies could use social media channels to communicate newsworthy events. A key caveat in this ruling is that companies have to disclose where they will be breaking...

Nothing Foolish About Distributed Marketing Software

by Distribion Archive | Apr 1, 2013 | Blog, Blog Archive, Distributed Marketing, Distributed Marketing Software

It is April Fools’ Day, a fun annual calendar event. What was once just a day for pranks has actually become a marketing event for numerous brands with the evolution of digital marketing channels. One of the best known examples of this is Google, which unleashes...

Solving The Low Interest Rate Dilemma

by Distribion Archive | Mar 27, 2013 | Blog, Blog Archive, Distributed Marketing, Industry News

On March 14th, I posted The Low Interest Rate Dilemma, which detailed how the current low interest rate environment is impacting the insurance industry. At the upcoming Life Insurance Conference, this is going to be a significant topic. Low interest rates are...
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