by Distribion Archive | Nov 26, 2011 | Blog, Blog Archive, Multi-Channel Marketing
This image shows two weeks of post headlines & illustrations from this blog. The free or low-cost sources the images, clockwise from upper left, are: a photo of the editor’s grandson that she took, a chart from a survey we conducted created in Excel, a licensed...
by Distribion Archive | Oct 12, 2011 | Best Practices, Blog, Blog Archive, Multi-Channel Marketing
If you relied solely on the trade press and Twitter, it would be easy to think that marketing and sales organizations have moved beyond print to a world where everything is digital. But actual data shows that print remains near the top of the list for many...
by Distribion Archive | Jul 27, 2011 | Blog, Blog Archive
In Monday’s post, we focused on the communications channels marketers plan to budget for in 2012. Today, we are including two tables from the second part of the survey which looks at some additional data on spending plans from the 190 marketers who participated...
by Distribion Archive | May 2, 2011 | Blog, Blog Archive
Selling is about people. One person offers something of value – a product, a service, an idea or promise. Others want what the first person is offering enough to trade something of value to get it – time, money, or attention. The better the two people understand each...
