Distributed Marketing Organizations Need An Extreme Makeover

by | Feb 4, 2013 | B2B Social Media, Best Practices, Blog, Blog Archive, Distributed Marketing, Industry News, Multi-Channel Marketing, Multi-Channel Marketing Automation, Social Media, Social Media Marketing

This year’s LIMRA Distribution Conference theme “Extreme Makeover” highlights the need for organizations to rethink their sales, marketing, education and recruiting strategies to adapt to the new ways local agents and consumers communicate, learn and...

Survey Findings Point To Distributed Marketing Platform

by | Jan 14, 2013 | B2B Social Media, Best Practices, Blog, Blog Archive, Distributed Marketing, Industry News, Multi-Channel Marketing, Multi-Channel Marketing Automation, Social Media, Social Media Marketing

The CMO Council recently released its findings from a survey it had conducted after gathering insight from over 550 marketing executives as to their plans for 2013.  Many of the findings were inline with expectations but a few were surprising.  One thing is...