by Distribion Archive | Jun 24, 2011 | Best Practices, Blog, Blog Archive, Multi-Channel Marketing
Social Media Today just published a list of the 10 Most Common Oversights in Digital Marketing. It’s an interesting list of common mistakes marketers make in social media. One of the ten (#8) jumps out at anyone who’s ever managed a...
by Distribion Archive | Jun 22, 2011 | Blog, Blog Archive, Distributed Marketing, Industry News
The June issue of Insurance & Financial Advisor magazine includes a feature story on how 1st Global Chief Marketing Officer (CMO) Brian M. Finnigan is using technology to streamline his company’s internal communications — and why he plans to expand his...
by Distribion Archive | Jun 16, 2011 | Blog, Blog Archive, Industry News
Over the past week, thousands of new readers have visited this blog in response to an article on regulation and compliance in social media. So The Distributed Marketing Blog is happy to announce a free webinar on July 14 that will help further explore the emerging...
by Distribion Archive | Jun 6, 2011 | Best Practices, Blog, Blog Archive, Multi-Channel Marketing
In the first quarter of 2011, Gleanster conducted the Multi-Channel Marketing Management Survey in which CMO’s were asked to select the two most effective communications channels. Traditional marketing tools beat out newer tools by a wide margin. Why? The survey...
by Distribion Archive | May 25, 2011 | Best Practices, Blog, Blog Archive, Industry News
An interesting question was asked recently during a webinar titled Marketing & Compliance in a Regulated Environment (presentation download — recorded webinar — Q&A). The two-part question came up after one of the panelists said that companies in a...
