by Distribion Archive | Jan 30, 2012 | Blog, Blog Archive, Industry News, Multi-Channel Marketing
Journalists and PR professionals are increasingly using all forms of media in their day-to-day reporting and now see them as legitimate channels for communication. MyPRGenie, a leading PR and marketing platform, recently conducted a research survey to see which of...
by Distribion Archive | Nov 9, 2011 | Blog, Blog Archive, Multi-Channel Marketing
“Blogging is not writing. It’s graffiti with punctuation.” That’s what movie maker Stephen Soderbergh said in his film “Contagion.” Of course, he isn’t a corporate marketer faced with a changing customer buying pattern and...
by Distribion Archive | Oct 27, 2011 | Blog, Blog Archive, Distributed Marketing
The Distributed Marketing Blog launched in late March. As anyone who’s ever started a new blog knows, it’s not easy to build traffic, SEO rank, and credibility – but we had a plan, and the plan worked. With help from our friends at MyPRGenie and a lot of Twitter and...
by Distribion Archive | Sep 21, 2011 | Blog, Blog Archive, Multi-Channel Marketing
by Deb McAlister-Holland Long ago, in an office less than three miles from the one I am in today, I wrote my first press release on an IBM Selectric typewriter. The goal was simple: to persuade a reporter (radio, TV, or print) to take one or more of the sentences in...
by Distribion Archive | Jun 30, 2011 | Blog, Blog Archive
Fox News featured The Distributed Marketing Blog in today’s “Fox Business” online report. In a story titled: When it Comes to Social Media, How Much is Too Much?, Fox Business reporter Jeffrey Gangemi interviewed the blog’s editor and...
