by Distribion Archive | Oct 10, 2011 | Blog, Blog Archive, Multi-Channel Marketing
Ever been in a meeting with a senior executive who says, “So why is your budget this big? I thought we were relying on Twitter and Facebook and all that social media stuff more. And that’s free.” There’s a widespread myth out there that social media is free. It...
by Distribion Archive | Oct 5, 2011 | Best Practices, Blog, Blog Archive, Distributed Marketing, Multi-Channel Marketing
Few organizations today could thrive if they relied solely on Rolodexes, paper lead sheets, or Outlook address books. Whether they use a SaaS solution like Zoho or Salesforce.com, or a robust customized CRM solution, most organizations are convinced that...
by Distribion Archive | Aug 22, 2011 | Blog, Blog Archive, Multi-Channel Marketing
Guest Blog By David Potter, Vice President, Professional Services, Distribion, Inc. One of the basic assumptions this blog makes is that its readers are marketers who are interested in improving their multi-channel marketing results through almost any means possible. ...
by Distribion Archive | Aug 1, 2011 | Blog, Blog Archive
At the PIMA Mid-Year Conference in Colorado Springs last week, a panel of marketing experts took the stage to talk about solving some of the most painful problems in multi-channel marketing. In the hour-long session, the quartet of speakers focused on five major pain...
