by Distribion Archive | Jun 27, 2014 | Blog, Blog Archive, Content Marketing, Featured, Multi-Channel Marketing, Social Media Marketing
What makes an effective content marketer? It’s not all about the writing, that’s for sure. A recent study from the Content Marketing Institute got us thinking about what the most effective B2B Content Marketers are doing to be truly successful. We thought we...
by Distribion Archive | May 11, 2014 | Best Practices, Blog, Blog Archive, Distributed Marketing, Featured, Marketing Automation, Multi-Channel Marketing, Multi-Channel Marketing Automation
You might think digital marketing is already “mainstream,” but the bulk of marketing budgets still goes toward offline activities such as trade shows, radio, TV, and direct mail. According to a research study conducted in Australia and New Zealand,...
by Distribion Archive | Apr 24, 2014 | B2B Social Media, Best Practices, Blog, Blog Archive, Distributed Marketing, Featured, Industry News, Marketing Automation, Marketing Software
Most of us already have smartphones we use for a thousand small tasks that used to take a lot longer to accomplish: check out library books, find the cheapest gas station by your office, Google an authoritative-sounding statistic to use in the heat of an argument. One...
by Distribion Archive | Sep 5, 2013 | Blog, Blog Archive, Industry News, Social Media, Social Media Marketing
The NFL season opens tonight with the Baltimore Ravens and Denver Broncos playing, a rematch of a key playoff game from last season. However, for many brands that choose to advertise on TV during NFL season, the focus is 5 months into the future, when the Super Bowl...
by Distribion Archive | Aug 26, 2013 | Best Practices, Blog, Blog Archive, Distributed Marketing, Industry News, Social Media, Social Media Marketing
During last week’s LIMRA-LOMA Social Media Conference, one of the key points that keynote speaker Gary Vaynerchuk made was that marketers & salespeople ruin everything. “Ruin everything” is a subjective phrase, and was meant in terms of various...
