Our mission is to publish industry news, best practices, tips and techniques for marketing professionals who work in distributed multi-channel marketing organizations. Our primary audience works in highly regulated industries such as insurance, financial services, biopharmaceutical and health care, but our readers come from a wide range of disciplines. A look at the 12 posts that attracted the most visitors, pick-ups by the media or other blogs, and social media chatter during our first year of publishing shows their diverse interests, and we’re grateful to the readers who have found us this year as well as the guest authors, bloggers and journalists who’ve helped us get the word out about our blog.
We kick off 2012 on Wednesday, January 4, with all new posts. In the meantime, if you have an idea for a story for us, please click here to reach our editor — we’re actively looking for ideas we can write ourselves, as well as guest posts.
Guest bloggers wrote two of the top 12 posts in 2011 — how many will make the list next year?
Guest posts should be relevant to our audience of corporate marketing professionals who work in regulated, distributed environments where marketing automation tools and managed services can boost revenue, cut costs, and improve compliance. Contact us, and we’ll gladly send you some guidelines for submissions.