by Distribion Archive | Apr 23, 2012 | Best Practices, Blog, Blog Archive
Distribion and The Distributed Marketing Blog today announced a free webinar for marketing professionals interested in distributed marketing best practices, trends, and useful techniques for “glocalization” – a way to empower local sales organizations to personalize...
by Distribion Archive | Feb 22, 2012 | Blog, Blog Archive, Distributed Marketing
One of the most common questions I am asked in my role as the head of the professional services team at a company that sells multi-channel distributed marketing automation solutions is how our clients measure distributed marketing success. I don’t want to sound like a...
by Distribion Archive | Sep 30, 2011 | Blog, Blog Archive, Distributed Marketing, Multi-Channel Marketing
Multichannel marketing is a given for most marketers. None of us can afford to bet our company’s success by trying to reach our customers through just one channel. In large, distributed marketing organizations where creative and brand management are handled...
by Distribion Archive | Aug 22, 2011 | Blog, Blog Archive, Multi-Channel Marketing
Guest Blog By David Potter, Vice President, Professional Services, Distribion, Inc. One of the basic assumptions this blog makes is that its readers are marketers who are interested in improving their multi-channel marketing results through almost any means possible. ...
by Distribion Archive | Aug 17, 2011 | Best Practices, Blog, Blog Archive, Multi-Channel Marketing
In July, The Distributed Marketing Blog completed its first survey of marketing executives. We asked about their current spending priorities, spending plans for 2012, their view of how effective various marketing channels were, and how they selected different...
