by Distribion Archive | Oct 12, 2012 | B2B Social Media, Best Practices, Blog, Blog Archive, Distributed Marketing, Industry News, Multi-Channel Marketing, Multi-Channel Marketing Automation, Social Media, Social Media Marketing
According to IDC, over 40% of marketing assets are never used by sales teams because they either can’t find them, are in the wrong format or are too hard to customize. In addition, research conducted by the CMO Council found that over 40% of a sales...
by Distribion Archive | Dec 2, 2011 | Best Practices, Blog, Blog Archive, Distributed Marketing
A simple landing page with no navigation links, a clear call to action, and just enough “sell” copy to encourage conversion, can improve campaign results dramatically. The clients I work with are in different industries, and they approach online marketing...