by Distribion Archive | Aug 23, 2012 | B2B Social Media, Blog, Blog Archive, Distributed Marketing, Industry News, Social Media, Social Media Marketing
This week in Boston, MA, LIMRA held its Social Media Conference where members from Distribion, Inc. presented their never before seen Social Media Marketing Automation Bundle. During the meeting, they also showcased their proprietary Quick Start Program. ...
by Distribion Archive | Jan 16, 2012 | Blog, Blog Archive, Distributed Marketing, Multi-Channel Marketing
Marketing is a complex process that relies on many systems, people, and resources to function smoothly. If one part of the system breaks down, it creates a bottleneck that slows down the whole process. Add in the layers of complexity that come with a multi-channel...
by Distribion Archive | Jul 13, 2011 | Blog, Blog Archive
The year is half over, and that means it’s time for many of us to start building the business case for 2012 marketing spending. If you want to get management approval to buy a technology solution for your multi-channel marketing organization, start by looking...
by Distribion Archive | Jun 8, 2011 | Blog, Blog Archive, Distributed Marketing, Industry News, Multi-Channel Marketing
Familiarity, ease-of-use, and cost trump “cool” when marketers decide which communications channel to use. That’s the take-away from a recent survey which looks at some of the factors that weigh into a marketer’s decision on which...
by Distribion Archive | Jun 6, 2011 | Best Practices, Blog, Blog Archive, Multi-Channel Marketing
In the first quarter of 2011, Gleanster conducted the Multi-Channel Marketing Management Survey in which CMO’s were asked to select the two most effective communications channels. Traditional marketing tools beat out newer tools by a wide margin. Why? The survey...