Blog Archive.

Gleanster Research to host webinar: Powering Multi-Channel Marketing in Distributed Organizations

Update: This webinar has already occurred.  You may access a recording of the webinar along with a copy of the Gleanster Research paper referenced during the presentation by clicking on the links below: Webinar Recording: Powering Multi-Channel Marketing in Distributed Organizations – 7 Critical Strategies Every Distributed Organization Must Embrace White Paper: Multi-Channel Distributed Marketing Research Statistics  […]

Distributed Social Marketing a Critical Component for Organizations to Optimize Social Media Marketing Campaigns

Marketing professionals continue to actively add in social media to compliment and reinforce their ongoing marketing campaigns. In fact, 65% of these individuals will integrate some aspect of social marketing in the months to come. As sales and marketing professionals work to balance the growing need for social media in their everyday business activities, they […]

KBM Group Announces Partnership with Distributed Marketing Software Provider Distribion to Provide Integrated Marketing Solution to Fields Sales Reps and Agents

KBM Group has entered a strategic partnership with Distribion, a leading provider of on-demand, web-based, multi-channel marketing automation solutions for distributed marketing organizations. Tom Young, KBM Group’s Executive Vice President of Client Services, says, “In today’s digital and personal-technology marketplace, companies need to be nimble in how they engage with consumers and policyholders. In industries […]

The Future of Big Data: Analytical Insight Through a Distributed Marketing Technology Key to Long-Term Sales Growth

New evidence provides undeniable proof that the analytical insight gained through Big Data will continue to help business professionals meet their marketing objectives and improve sales processes. The powerful tool that brings the Big Data analytics to the forefront of business planning for marketers is a distributed marketing technology. According to executives at Distribion, Inc., […]

What is Distributed Marketing? CEO of Distribion Offers Insight into Best Content Distribution Strategies and Answers the Heated Question (Q & A)

Marketing professionals are caught in a communications crisis, faced with constant changes in communications technology, new social media channels to consider, uncertainty about which content distribution strategies work the best, and most importantly, how to measure and gain insight into their campaigns. Research put out by Distribion, Inc., recently confirmed independent studies cited by leading […]

Distribion, Inc. Presents Solid Case for Multi-Channel Marketing Automation through a Distributed Marketing Platform with Latest Infographic

As marketers struggle to manage unprecedented amounts of dynamic content, and distribute this content over evolving communications technologies, Distribion, Inc., a leader in distributed marketing automation software, continues to build their case for the need of a multi-channel marketing automation technology through a Distributed Marketing Platform (DMP) within marketing organizations. According to a press release […]

The Rise Of Distributed Marketing Infographic

Today’s marketers face critical challenges when it comes to managing, optimizing and integrating the delivery of content across many marketing channels, as well as throughout their distribution and social networks.  More and more marketers are turning to a rising marketing technology known as a Distributed Marketing Platform (DMP) to solve these challenges and achieve measurable […]

Distributed Social Media Marketing

A recent survey shows that over 65% of marketers are planning to integrate social media into their marketing campaigns.  Consider the aggressive growth in social media users, and it’s easy to understand why such a large percentage of marketers are adjusting their strategies to include social media into their campaign mix.  By the numbers: There are […]

Distributed Marketing: How “On Behalf Of” Marketing Drives Adoption

Driving the adoption of new marketing automation technology can be a challenge unless the value proposition to the end-user is significant.  Obviously, how easy the technology is to use plays a huge role in adoption, but ease-of-use should be a given and that in and of itself doesn’t always translate into high user adoption rates. […]

Distributed Marketing Management: A Big Focus Among Top Performers

Back in March, we partnered with the Aberdeen Group regarding a research report on empowering local marketing through distributed marketing best practices. The report just came out and is titled Distributed Marketing Management: Think Global, Market Local. The report is packed with some great information and statistics that highlight the direct correlation between companies that excel […]