by Distribion Archive | Oct 1, 2014 | Blog, Blog Archive, Distributed Marketing, Featured, Local Marketing, Multi-Channel Marketing, Multi-Channel Marketing Automation
“You need to be personalizing & delivering communications across any channel your customer or prospect expects to engage your brand,” says Ian Michiels, Prinicipal & CEO at Gleanster Research. “Easier said than done,” you respond....
by Distribion Archive | Jul 24, 2014 | B2B Social Media, Best Practices, Blog, Blog Archive, Distributed Marketing, Distributed Marketing Software, Featured, Industry News, Local Marketing, Marketing Automation, Marketing Software
5 Critical Multi-Channel Marketing Personalization Strategies Hosted by Gleanster Research Featuring Ian Michiels Personalization remains an elusive challenge for marketers in 2014. But for national brands supported by a corporate marketing department AND a network...