48 A/B Testing Examples to Get the Juices Flowing

Could my email campaigns be performing better? Could writing a different subject line increase my open rates? Could changing one small element of my email result in much higher conversion rate? How can my emails get more customers? If you’re asking yourself any...

Local Landing Pages: Your Map to Success

From Fender-Bender to Paying Customer After a rough telephone encounter with my insurance agent and a costly fender-bender, I decided it was time to switch car insurance providers. Since I’m not a whiz at understanding insurance jargon, I knew I wanted to meet with an...

10 Commandments of Social Media

If you’re like us, we’ve been gearing up for 2016 for the past few months and cannot wait for the fireworks and champagne. During our vigorous 2016 planning process, we discovered 10 tried and tested elements to sharing content on social media (which we plan to use as...