by Distribion Archive | Nov 2, 2016 | Blog, Blog Archive, Digital Marketing, Email Marketing, Featured, Marketing Automation, Multi-Channel Marketing Automation
Is your brand ready for the holiday season madness? eMarketer estimates that overall retail sales grew by 3.5% last year during the core holiday season months of November and December, and eCommerce purchasing has grown between 13-16% year over year in the past five...
by Distribion Archive | Oct 26, 2016 | Best Practices, Blog, Blog Archive, Content Marketing, Customer Journey, Digital Marketing, Distributed Marketing, Featured, Marketing Automation, Multi-Channel Marketing, Multi-Channel Marketing Automation, Omni-Channel Marketing
As the 2016 centennial LIMRA Annual conference comes to a close and legendary newsman Tom Brokaw bids us farewell, I can’t help but think what the next 100 years will look like. One thing that is certain, and a common theme expressed throughout the conference, is the...
by Distribion Archive | Oct 19, 2016 | Best Practices, Blog, Blog Archive, Content Marketing, Digital Marketing, Email Marketing, Featured, Marketing Automation, Multi-Channel Marketing
Can my email campaigns perform better? Can writing a different subject line increase my open rates? Can changing one small element of my email result in a higher conversion rate? There is a science to email marketing. Creating just the right email formula is a...
by Distribion Archive | Oct 12, 2016 | Best Practices, Blog, Blog Archive, Content Marketing, Customer Journey, Digital Marketing, Email Marketing, Featured
Now that you know the “what” to be incorporated in an email, we can dive into the when, where and how you can effectively create and send powerful email marketing campaigns. Proper email creation will play a crucial role in the development of a successful campaign....
by Distribion Archive | Oct 5, 2016 | Best Practices, Blog, Blog Archive, Content Marketing, Digital Marketing, Distributed Marketing, Email Marketing, Featured, Multi-Channel Marketing Automation, Omni-Channel Marketing, Through-Channel Marketing Automation
Since email debuted, it has been a vital component of the marketing communication mix. Most companies use email marketing in some capacity, and most have taken advantage of implementing an email marketing platform to manage and maximize their campaigns. Even in this...