by Distribion Archive | Apr 24, 2013 | Best Practices, Blog, Blog Archive
Email marketing, when executed properly, has been known to deliver impressive results. One important factor in email marketing is that it is not very expensive when compared to traditional mass marketing means. The CMO Council notes that email marketing...
by Distribion Archive | Jan 21, 2013 | B2B Social Media, Best Practices, Blog, Blog Archive, Distributed Marketing, Industry News, Multi-Channel Marketing, Multi-Channel Marketing Automation, Social Media, Social Media Marketing
A recent survey conducted by The CMO Council found that almost 50% of marketers are looking to implement new Email Marketing Software in 2013. One reason for this is that marketers have moved beyond simplistic email marketing features and are now needing more...
by Distribion Archive | Oct 25, 2012 | B2B Social Media, Best Practices, Blog, Blog Archive, Distributed Marketing, Industry News, Multi-Channel Marketing, Multi-Channel Marketing Automation, Social Media, Social Media Marketing
Gleanster Research recently published a new white paper that provides insight into why leading organizations have begun implementing distributed marketing platforms to outperform their competitors. The new paper titled “How Top Performing Distributed...
by Distribion Archive | Jul 7, 2012 | Blog, Blog Archive, Industry News
Gleanster Research recently published a new report titled Deep Dive: Email Marketing in the Distributed Enterprise. A PDF of the entire report is available for free download, but here are five email marketing best practices for marketers who work in companies with a...
by Distribion Archive | Apr 11, 2012 | Blog, Blog Archive, Multi-Channel Marketing
When did you last open an unsolicited e-mail and think “Hey, this is really useful?” When did you last actually download the pictures for an unsolicited e-mail? There are those who make pretty convincing arguments that B2B email marketing is a dying art. I’m not one...