by Distribion Archive | Aug 17, 2012 | B2B Social Media, Best Practices, Blog, Blog Archive, Distributed Marketing, Industry News, Multi-Channel Marketing, Multi-Channel Marketing Automation, Social Media, Social Media Marketing
The buzz around the term “Big Data” is almost deafening and is now on course to be as overused as the glorious, all-encompassing “Cloud”. That being said, the hype and buzz around Big Data and its impact on the marketing world is certainly not...
by Distribion Archive | Jul 7, 2012 | Blog, Blog Archive, Industry News
Gleanster Research recently published a new report titled Deep Dive: Email Marketing in the Distributed Enterprise. A PDF of the entire report is available for free download, but here are five email marketing best practices for marketers who work in companies with a...
by Distribion Archive | May 8, 2012 | Best Practices, Blog, Blog Archive
If you’re like most marketers, chances are you have a clear mandate to drive more revenue while lowering your cost per lead. How do you do that? Sure, everyone knows that online marketing (social, email, digital, search, content) can be less expensive than...
by Distribion Archive | Apr 13, 2012 | Blog, Blog Archive, Multi-Channel Marketing
Pinterest is the fastest growing social media site, far outstripping other recent entries into the social media sweepstakes. But Pinterest isn’t for everyone. People either love it or hate it. Forbes blogger David Coursey called it “Facebook with training...
by Distribion Archive | Apr 11, 2012 | Blog, Blog Archive, Multi-Channel Marketing
When did you last open an unsolicited e-mail and think “Hey, this is really useful?” When did you last actually download the pictures for an unsolicited e-mail? There are those who make pretty convincing arguments that B2B email marketing is a dying art. I’m not one...
