by Distribion Archive | Apr 6, 2016 | Blog, Blog Archive, Content Marketing, Digital Marketing, Distributed Marketing, Featured, Industry News, Marketing Automation
Is “spray and pray marketing” dead? Some people say that the days of spray and pray marketing are over, and although I would like to believe that’s true, it most definitely is not. Too often management teams, marketing professionals and social media mavens entrench...
by Distribion Archive | Feb 15, 2016 | Best Practices, Blog, Blog Archive, Distributed Marketing, Distributed Marketing Software, Email Marketing, Featured, Local Marketing, Marketing Automation, Marketing Software, Multi-Channel Marketing, Multi-Channel Marketing Automation
2016 marks 100 years of service for LIMRA, a worldwide research organization and the trusted source of industry knowledge for over 850 finance and insurance services firms. LIMRA provides its members with the latest insight and analysis on retirement, insurance and...
by Distribion Archive | Dec 16, 2015 | Best Practices, Blog, Blog Archive, Content Marketing, Distributed Marketing, Email Marketing, Featured, Industry News, Marketing Software, Multi-Channel Marketing, Multi-Channel Marketing Automation
The Right Audience. The Right Message. By personalizing each marketing message to a specific audience using both targeting techniques and adhering to email best practices, any brand can achieve a significant lift in email performance. Our email marketing...
by Distribion Archive | Nov 4, 2015 | Best Practices, Blog, Blog Archive, Content Marketing, Email Marketing, Featured, Multi-Channel Marketing, Omni-Channel Marketing, Through-Channel Marketing Automation
According to eMarketer, 86% of digital marketers use email marketing regularly as part of their marketing arsenal to drive sales. Furthermore, email marketing has an incredible 4,300% return on investment and generates $42.08 for every dollar spent (MediaPost). It is...
by Distribion Archive | Oct 27, 2015 | Blog, Blog Archive, Distributed Marketing, Featured, Industry News, Marketing Automation, Through-Channel Marketing Automation
If I’m going to be honest, change has already arrived. It never actually goes away. And LIMRA’s 2015 Annual Conference, aptly named “Pivot Point: Striking a Path for Success,” shows that the leaders of the finance and insurance industries are aware and committed to...
