Taming the Social Media Goliath

Have you ever felt like promoting your brand online is overwhelming – a goliath task even? Are you a growing brand with a small advertising budget? Does your brand not have an advertising budget at all? We’ve all been there. You’ve done your research and have a...

Cracking the Code to Organic Brand Reach

No matter the size or budget of your brand, the number one goal for marketing professionals should be reaching as many of the right people as possible, transitioning or nurturing those connections into leads, and then turning them into loyal, life-long customers. Yet...

Choosing a Social Media Management Platform

Social media marketing and social automation have been hot button items for many marketers recently – and for good reason. From viral videos on Facebook to filtered photos on Instagram, it’s become second nature for people to share their experience with others....

Redefining Social Media Marketing

The closer a brand influencer is to a customer, the more powerful the message. Word of mouth is the most powerful form of marketing, and if you are like other savvy marketers, you value the importance of a referral.  On Behalf Of Social Media Marketing software...