Get to Know the Top Distributed Marketing Providers

How many tasks do you juggle every day? As a marketer and business pro, you’ve learned to manage multiple projects at once. Not to mention all of the other responsibilities that you encounter long after the workday ends and you leave the office, like picking up the...

Changing the Way Insurance Companies Are Marketing

Simplifying Complex Marketing Challenges Across the Enterprise Many marketing automation solutions are built for the corporate marketer only – single-channel business models who need to manage their corporate email and social media marketing to promote a...

3 Tactical Steps to 360° Marketing

You know your brand’s target audience; you know who they are, and you know their habits. You know all this because you’ve been studying them for years. You’ve seen success, and that’s important, but let me be the first to apologize for having to tell you that what you...

20 Features Your Email Platform Should Provide

Since email debuted, it has been a vital component of the marketing communication mix. Most companies use email marketing in some capacity, and most have taken advantage of implementing an email marketing platform to manage and maximize their campaigns. Even in this...

8 Tips to Create Omni-Channel Marketing Strategies

Chances are, if you’re even casually involved in your company’s marketing, then you’re at least tangentially aware of the importance of planning your marketing with mobile devices in mind. They’re everywhere and always on, so it makes sense. There is a relatively new...