by Distribion Archive | Oct 26, 2016 | Best Practices, Blog, Blog Archive, Content Marketing, Customer Journey, Digital Marketing, Distributed Marketing, Featured, Marketing Automation, Multi-Channel Marketing, Multi-Channel Marketing Automation, Omni-Channel Marketing
As the 2016 centennial LIMRA Annual conference comes to a close and legendary newsman Tom Brokaw bids us farewell, I can’t help but think what the next 100 years will look like. One thing that is certain, and a common theme expressed throughout the conference, is the...
by Distribion Archive | Oct 12, 2016 | Best Practices, Blog, Blog Archive, Content Marketing, Customer Journey, Digital Marketing, Email Marketing, Featured
Now that you know the “what” to be incorporated in an email, we can dive into the when, where and how you can effectively create and send powerful email marketing campaigns. Proper email creation will play a crucial role in the development of a successful campaign....
by Distribion Archive | Oct 5, 2016 | Best Practices, Blog, Blog Archive, Content Marketing, Digital Marketing, Distributed Marketing, Email Marketing, Featured, Multi-Channel Marketing Automation, Omni-Channel Marketing, Through-Channel Marketing Automation
Since email debuted, it has been a vital component of the marketing communication mix. Most companies use email marketing in some capacity, and most have taken advantage of implementing an email marketing platform to manage and maximize their campaigns. Even in this...
by Distribion Archive | Sep 14, 2016 | Blog, Blog Archive, Distributed Marketing, Distributed Marketing Software, Featured, Industry News, Marketing Automation, Marketing Software, Multi-Channel Marketing
Multi-channel marketing can be a complicated process for brands that develop corporate marketing messages for local sales teams, but it doesn’t have to be. In fact, Distribion’s marketing automation platform streamlines marketing efficiencies by allowing users to...
by Distribion Archive | Aug 24, 2016 | Blog, Blog Archive, Direct Mail, Direct Mail Marketing, Email Marketing, Featured, Multi-Channel Marketing
One of the most significant changes to marketing was the advent of the internet. It was so significant, in fact, that it has caused marketers to re-examine traditional forms of advertising and question whether or not they were still profitable (or as profitable as...