by Distribion Archive | Jun 1, 2016 | B2B Social Media, Best Practices, Blog, Blog Archive, Content Marketing, Digital Marketing, Distributed Marketing, Email Marketing, Featured, Marketing Automation, Through-Channel Marketing Automation
According to Salesforce, 73% of business-to-business (B2B) marketers believe email marketing is core to their business. Email builds relationships, gathers customer data, and with an ROI of 119%, it outperforms all digital channels, including social. With statistics...
by Distribion Archive | May 25, 2016 | B2B Social Media, Blog, Blog Archive, Content Marketing, Digital Marketing, Distributed Marketing, Email Marketing, Featured, Local Marketing, Marketing Automation, Mobile Marketing, Multi-Channel Marketing, Multi-Channel Marketing Automation, Omni-Channel Marketing, Social Media, Social Media Marketing, Through-Channel Marketing Automation
If you’re a witch, you know your broom from the front of its wooden knob to its last brushing fiber. But you’re not a witch. However, just as a witch may know every aspect of her broom, as a champion of your brand, you know every attribute of your product. The...
by Distribion Archive | May 18, 2016 | B2B Social Media, Best Practices, Blog, Blog Archive, Content Marketing, Distributed Marketing, Featured, Industry News, Marketing Automation, Multi-Channel Marketing, Multi-Channel Marketing Automation, Omni-Channel Marketing, Through-Channel Marketing Automation
Recent LIMRA research found that one-third of financial services executives believe aligning their brand’s distribution methods is their single biggest challenge in 2016. And they’re not alone. Integrating marketing throughout the buying cycle is an obstacle for not...
by Distribion Archive | May 11, 2016 | Blog, Blog Archive, Content Marketing, Digital Marketing, Distributed Marketing, Email Marketing, Featured, Marketing Automation, Marketing Software, Multi-Channel Marketing, Multi-Channel Marketing Automation
Have you ever filled out a form at the mall in hopes of winning a shiny new sports car or signed up online to win an all-inclusive trip? I have. And let me tell you, I am not driving the car that was prominently displayed by the food court nor have I ever traveled to...
by Distribion Archive | Apr 20, 2016 | Blog, Blog Archive, Content Marketing, Digital Marketing, Distributed Marketing, Featured, Industry News, Marketing Automation, Marketing Software, Multi-Channel Marketing, Multi-Channel Marketing Automation
Just like there is an audience for every brand, there’s a marketing platform for every brand too. To reach the audience you are targeting, it takes a vast marketing automation platform – one that has all the complexities and features necessary, yet simple enough...