by Distribion Archive | Aug 17, 2016 | Blog, Blog Archive, Email Marketing, Featured, Marketing Software
Understanding Email Reporting Email marketing is a unique advertising vehicle in that it is one of the most comprehensively analyzed medium available. With email marketing, brands can send ultra-targeted campaigns based on their audience or readers’ behaviors to...
by Distribion Archive | Aug 10, 2016 | Blog, Blog Archive, Featured, Social Media, Social Media Marketing
2016 marks LIMRA’s 100th birthday, and their annual Social Business Conference for Financial Services is sure to continue the year-long celebration. In the spirit of the conference we want to share our experience in the most social way, so we’ll be tweeting with...
by Distribion Archive | Aug 3, 2016 | Blog, Blog Archive, Content Marketing, Customer Journey, Featured, Multi-Channel Marketing, Omni-Channel Marketing, Target Audience
An often quoted study from CEB found that 57% of the purchase decision is complete before a customer even calls a supplier. Consumers are looking in more places than ever for advice and insight on what to purchase and from which company – TV, billboards, online...
by Distribion Archive | Jul 25, 2016 | Blog, Blog Archive, Content Marketing, Digital Marketing, Distributed Marketing, Email Marketing, Featured, Target Audience
A few weeks ago, I found myself at Old Navy, shopping for a few shirts, shorts and other items to wear on a cruise I was going on. As I approached the checkout, one of the sales reps asked if I wanted to receive an additional 20% off my purchase that I was already...
by Distribion Archive | Jul 20, 2016 | Blog, Blog Archive, Content Marketing, Digital Marketing, Distributed Marketing, Featured, Social Media, Social Media Marketing
As I’m sure many can agree, a webpage comprised exclusively of text is shuddersome. Perhaps because I belong to the Millennial generation, which has been known to have an attention span just under that of a goldfish, I appreciate short, digestible visual content. With...
