Integrating Marketing Throughout the Buying Cycle [Webinar]

Recent LIMRA research found that one-third of financial services executives believe aligning their brand’s distribution methods is their single biggest challenge in 2016. And they’re not alone. Integrating marketing throughout the buying cycle is an obstacle for not...

Email Marketing in Finance & Insurance: An Interview

2016 marks 100 years of service for LIMRA, a worldwide research organization and the trusted source of industry knowledge for over 850 finance and insurance services firms. LIMRA provides its members with the latest insight and analysis on retirement, insurance and...

Join Us: LIMRA Annual Conference

The kids are finally back in school, the leaves are starting to fall… that can mean only one thing – it’s time again for LIMRA’s Annual Conference! In anticipation of this year’s topic, “Pivot Point: Striking a Clear Path to Success,” we have started...

Changing the Way Insurance Companies Are Marketing

Simplifying Complex Marketing Challenges Across the Enterprise Many marketing automation solutions are built for the corporate marketer only – single-channel business models who need to manage their corporate email and social media marketing to promote a...