Don’t Be a Bad Social Media Friend

by | Sep 16, 2015 | B2B Social Media, Blog, Blog Archive, Content Marketing, Featured, Local Marketing, Marketing Automation, Marketing Software, Multi-Channel Marketing, Multi-Channel Marketing Automation, Omni-Channel Marketing, Social Media, Social Media Marketing, Through-Channel Marketing Automation

Congratulations! You have quite the following on social media! But now what? Unfortunately for most brands, that’s where their journey ends. Imagine if this situation happened in real life: you run into a friend at the park who cordially says hello and mentions she...

5 Challenges Facing the Financial Industry

by | Aug 27, 2015 | B2B Social Media, Blog, Blog Archive, Content Marketing, Distributed Marketing, Featured, Industry News, Local Marketing, Mobile Marketing, Multi-Channel Marketing, Omni-Channel Marketing, Social Media, Social Media Marketing, Through-Channel Marketing Automation

The LIMRA 2015 Social Media Conference for Financial Services has come to a close, and we are now able to reflect on some of the many discussions we had with fellow attendees. As an exhibitor in the show for another year in a row, we had the opportunity to better...

Join Us: LIMRA LOMA Social Media Conference

by | Aug 12, 2015 | B2B Social Media, Blog, Blog Archive, Distributed Marketing, Featured, Industry News, Local Marketing, Marketing Software, Social Media, Social Media Marketing

We know you’re as excited as we are for next week’s LIMRA Social Media Conference for Financial Services! We are looking forward to sharing industry insights and the latest trends in social media marketing, as well as engaging with the distinguished panel...

Cracking the Code to Organic Brand Reach

by | Jul 29, 2015 | B2B Social Media, Blog, Blog Archive, Content Marketing, Distributed Marketing Software, Featured, Franchise, Local Marketing, Marketing Automation, Marketing Software, Social Media, Social Media Marketing

No matter the size or budget of your brand, the number one goal for marketing professionals should be reaching as many of the right people as possible, transitioning or nurturing those connections into leads, and then turning them into loyal, life-long customers. Yet...