by Distribion Archive | Jun 1, 2016 | B2B Social Media, Best Practices, Blog, Blog Archive, Content Marketing, Digital Marketing, Distributed Marketing, Email Marketing, Featured, Marketing Automation, Through-Channel Marketing Automation
According to Salesforce, 73% of business-to-business (B2B) marketers believe email marketing is core to their business. Email builds relationships, gathers customer data, and with an ROI of 119%, it outperforms all digital channels, including social. With statistics...
by Distribion Archive | May 11, 2016 | Blog, Blog Archive, Content Marketing, Digital Marketing, Distributed Marketing, Email Marketing, Featured, Marketing Automation, Marketing Software, Multi-Channel Marketing, Multi-Channel Marketing Automation
Have you ever filled out a form at the mall in hopes of winning a shiny new sports car or signed up online to win an all-inclusive trip? I have. And let me tell you, I am not driving the car that was prominently displayed by the food court nor have I ever traveled to...
by Distribion Archive | Apr 27, 2016 | Best Practices, Blog, Blog Archive, Content Marketing, Digital Marketing, Distributed Marketing, Email Marketing, Featured, Industry News, Marketing Automation
Did you know? Lead nurturing emails get four to ten times the response rate compared to standalone email blasts! Why is that, you ask? Because a reader in a trigger-based, targeted, nurturing marketing campaign is more likely to be interested in and respond to a...
by Distribion Archive | Apr 6, 2016 | Blog, Blog Archive, Content Marketing, Digital Marketing, Distributed Marketing, Featured, Industry News, Marketing Automation
Is “spray and pray marketing” dead? Some people say that the days of spray and pray marketing are over, and although I would like to believe that’s true, it most definitely is not. Too often management teams, marketing professionals and social media mavens entrench...
by Distribion Archive | Mar 23, 2016 | Blog, Blog Archive, Content Marketing, Digital Marketing, Distributed Marketing, Email Marketing, Featured, Marketing Automation, Marketing Software
In 2015, the world-renowned Kimbell Art Museum was one of three American museums to host the exhibit Botticelli to Braque: Masterpieces from the National Galleries of Scotland. To commemorate the exhibit, the museum hosted KimbellFest: Scotland, a celebration of...
